Ward Riggins Bio

POSITION STATEMENT
Marketing and sales for sustainable/green/solar energy industry
Plan, direct, or coordinate marketing policies and programs such as determining the demand for products and services offered by a firm and its competitors, and identifying potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee green product development or monitor trends that indicate the need for new products and services.
RELEVANT ACCOMPLISHMENTS
Liaison to individual donors, cultivated ongoing relationships and encouraged donor involvement in fundraising activities
Produced promotional events at prominent venues that raised funds and generated public support
President and owner of a regional photography company which serviced over 100 corporate clients and several hundred families on the west coast
Photographer of protocol, given White House clearance and assigned to photograph visiting dignitaries at Nixon Library
Member of the Organizing Committee and the Protocol Committee for the Games of the XXIII Olympiad, Los Angeles, 1984; contributed to the organization of entertainment venues for visiting dignitaries.
EXPERIENCE
Analyze regional energy markets, including energy pricing, market structures, energy generation competition, and energy transmission constraints
Conduct energy pricing analyses for specific clients or client groups
Conduct market simulations for wind and solar energy projects
Conduct research on consumer opinions and marketing strategies related to green energy technologies
Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of and participation in green energy initiatives
Develop comprehensive marketing strategies, using knowledge of green energy products, markets, and regulations
Generate or identify sales leads for green energy
Maintain portfolios of marketing campaigns, strategies, and other marketing products or ideas
Prepare renewable energy communications in response to public relations or promotional inquiries
Write marketing content for green energy web sites, brochures, or other communication media
EMPLOYMENT
Desert EcoEvents, Rancho Mirage, CA
Co-Founder, owner
VILLAGE MARKET SQUARE, Rancho Mirage, CA: marketing solutions for small business owners, organizations and entrepreneurs
Founder, owner
MEDFORD MARKET COOPERATIVE, Medford, OR: large regional food coop market
Founding member, Board of Directors
ANGEL’S HEALTH FOOD INSTITUTE, Central Point, OR: a 23 acre certified organic farm, retreat and educational training center devoted to teaching proper nutrition, holistic health and a whole foods lifestyle
Administrator/Director of Marketing and Sales
BARBER AND COMPANY, Odum, GA: $4,000,000.00 annual sales apparel manufacturer with national distribution
Director of Sales, Marketing, and Advertising
RIGGINS PHOTOGRAPHY SERVICES, Newport Beach, CA: Protocol photography for governments, organizations and businesses
Owner
Georgia Southern University, B.A. in History, Statesboro, Georgia, 1979
Coastal Community College, Brunswick, Georgia; A.A.: Psychology major, 1977
Bellevue Community College, Microsoft Certification, Bellevue, Washington, 1999
COMMUNITY ACTIVITIES (Not-for-profit)
Founding member of Desert Building Performance Alliance, Palm Desert, CA; Chairman of Board of Directors for America’s Second Harvest of Coastal GA, Southeast; Habitat for Humanity family partner; Founder of City of Carnation Farmers Market Project and Helping Hands: A Community Harvest Education Program; Member of Sister Cities International Foundation; Official Photographer for: Children’s Hospital of Orange County, various Chambers of Commerce (OR,CA,WA); East King County Convention & Visitors Bureau, WA; Newport Beach Conference & Visitors Bureau, CA; Corporate Council for the Arts Seattle, WA